Institute of Sociology
of the Federal Center of Theoretical and Applied Sociology
of the Russian Academy of Sciences

Shilova V.A., Guseynova K.E. Methodological and methodical foundations of international (motivational target) textual analysis of media publications the regions with different level of modernization. In: Russia and the world: global challenges and strategies of socio-cultural modernization. Materials of International scientific-practical conference (Moscow, 12-13 October 2017) ...



Shilova V.A., Guseynova K.E. Methodological and methodical foundations of international (motivational target) textual analysis of media publications the regions with different level of modernization. In: Russia and the world: global challenges and strategies of socio-cultural modernization. Materials of International scientific-practical conference (Moscow, 12-13 October 2017) / Ed. By A. V. Tikhonov. M. - FNISC RAS – 2017 – 627-636

Глава из книги: Россия и мир: глобальные вызовы и стратегии социокультурной модернизации. Материалы Международной научно-практической конференции (Москва, 12-13 октября 2017 г.) / Отв. ред. А.В. Тихонов. М.: ФНИСЦ РАН, 2017. 760 с.
ISBN 978-5-89697-293-8

Posted on site: 13.02.18

Текст статьи.


Abstract

The article presents the empirical data collected in the course of the research printed editions of Bashkortostan and Kalmykia republics, Moscow and Belgorod regions. The article presents development and approbation of a problem-oriented method of intentional (motivational target) analysis of mass media, which is based on two conceptual, theoretical and methodological grounds, semiosociopsychological paradigm developed by T.M. Dridze, and the approach to research of a problem life situations described by T.M. Dridze, N.Y. Mazlumyanova and G.P. Golubeva. The technique represents a complex set of procedures for the selection and coding the problem situations contained in the information-analytical content, and allows reaching a new level of text analysis.